The Dos and Donts of Responding to the COVID-19 Crisis
During these unprecedented times, many brands are struggling to know how to effectively continue to market their brand amidst the COVID-19 crisis. As a decision-maker, you may be asking yourself questions like: “Should I keep on with business as usual?”, “How can I survive this?”, “Am I doing too much?”, “Am I doing enough?” Join us for a high-level overview of how brands are currently responding to the COVID-19 crisis: the good, the bad and the ugly. We will discuss what to do, what not to do, and how a company’s response can ultimately affect their brand for better or for worse.
During these unprecedented times, many brands are struggling to know how to effectively continue to market their brand amidst the COVID-19 crisis. As a decision-maker, you may be asking yourself questions like: “Should I keep on with business as usual?”, “How can I survive this?”, “Am I doing too much?”, “Am I doing enough?”
Event Garde and The Image Shoppe have come together to answer all of these questions and more in a new webinar series, Branding & Marketing Best Practices Amidst COVID-19. Aaron Wolowiec, CEO of Event Garde, and Rob McCarty, CEO of The Image Shoppe, kick off this webinar series, with a high-level overview of how brands are currently responding to the COVID-19 crisis: the good, the bad and the ugly. Aaron and Rob will discuss what to do, what not to do, and how a company’s response can ultimately affect their brand for better or for worse.
