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Event planners know the importance of visiting an event property, particularly when selecting a new venue for an upcoming event. But what about when returning to a property that you’ve previously contracted for an event? Here are 8 compelling reasons to justify that repeat visit.
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“How do you price a sponsorship and what factors should be considered when coming up with the package price?”
Dr. Michael Tatonetti shares a few considerations in order to give a proper answer.
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Associations continuously look to sponsorships to achieve non-dues-revenue goals. Putting your focus on sponsor retention will have long-term impact on your revenue goals and repeat support from sponsors. Here are 10 simple things you can do to improve your sponsor relations.
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This is the perfect time to time to evaluate your current strategy and shift from your traditional sponsorship philosophy and sales approach to a more individualized partnership concept instead - read on for the benefits of the approach.
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Check out these 10 ideas for how your association can help your exhibitors and sponsors gain visibility and better engage with their target audience before, during and after your next virtual event.
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The idea behind sponsorship fulfillment reports is not a new one however in unprecedented times, such as the COVID-19 pandemic, it is more important than ever to help sponsors see the impact of their marketing dollars. With the pivot to virtual or hybrid events, it may be more critical to demonstrate the value to sponsor who most likely has less experience with these formats. Let’s take a quick look into the why, the what, and the how as it relates to delivering successful sponsorship fulfillment reports.
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